CRM data cleaning and enrichment
Deduplication, normalization and enrichment of contact and CRM lists for small businesses, using scripts and AI.
Who pays for it: Small companies whose contact lists are full of duplicates, typos and missing fields.
- To get started
- €0 to €100, then about €15 a month in tools
- First client (estimate)
- about 21 days
- Difficulty
- 2 out of 5
- Time needed
- from 5 hours a week
- Computer
- Normal laptop or desktop, no dedicated graphics card
- Demand and competition
- medium demand, medium competition
- How reliable is the data
- Verified
Free tools that can do the job: OpenRefine, Google Sheets.
What to watch out for
Clients often expect a clean result from very messy starting data, so agree the scope up front.
A way to start this week
- Take a free messy sample list and clean it end to end with OpenRefine or Google Sheets.
- Record a before-and-after of the same file: duplicates removed, fields normalised.
- Offer a fixed-price clean-up of one list on a freelance platform and keep the scope in writing.
Questions
How much does it cost to start?
Kairo's estimate is €0 to €100 upfront, plus about €15 a month for tools.
How long until the first client?
The estimate is about 21 days. It depends on how much outreach you do, and it is not a promise.
Do I need a powerful computer?
No. A normal laptop or desktop, no dedicated graphics card is enough.